Social Media Inching Its Way into the Enterprise — Social software technologies are exposing the holes in corporate communication and collaboration and at times filling them before the enterprise can fully grasp and control the flow. In a new study released this week, user-experience research firm Nielsen Norman Group found that many of the most successful social media initiatives on company intranets start as underground, grassroots efforts led by front-line workers, and which later are officially sanctioned by the enterprise.
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